Heaven launchpad on Solana: breaking down the new AMM and Launchpad

After Pump.fun, we’ve watched a wave of new launchpads pop up copying its playbook, especially the bonding curve and the graduation system. But recently Heaven showed up, a new launchpad on Solana that promises to ‘bring big ideas to life’ and it has broken away from the usual mold.

We recently published the differences between Pump.fun and Letsbonk on our blog, and the takeaway is that both platforms work in very similar ways. But Heaven’s launchpad really caught my attention because it presents itself as a new model for Solana launchpads.

That’s why I decided to write a review and figure out whether this is just another Pump.fun. Let’s get into it.

What is heaven.xyz?

Heaven.xyz is a launchpad with its own built-in AMM protocol that plugs into the Solana ecosystem. Simply put, it lets you create and list tokens, whether they’re meme coins, solid community or company projects, utility tokens, or whatever else comes up.

Yeah, on paper it might look like just another launchpad in the pile, but it goes way beyond that. Especially when you see that its share of token creation has climbed to 27.88% at the time of writing.

So why this massive shift in dominance?

Standout features of this new launchpad

When Pump.fun announced ‘Creators Revenue’, giving creators 0.05% of the fees per transaction, a big debate kicked off in the community: rugers were also going to cash in on the rewards. From that angle, it was almost like Pump.fun was quietly rewarding this low-effort practice by paying every creator the same.

Even so, Pump.fun held (and still holds) most of the dominance when it comes to meme coin launchpads. Eventually it launched its own AMM to cut the costs of migrating liquidity to Raydium and, obviously, to keep the fee revenue for itself.

I’m bringing up something that happened back in March and May 2025 because it’s the setup you need to understand how Heaven brings ideas that break the usual launchpad model. Let’s dig into its main features.

Heaven’s Categorization and Revenue Fees

As you’d expect, there are no restrictions on creating tokens on Solana. On top of that, the tokens created are SPL 2022, not SPL standard, which marks the first difference from the main meme coin platforms.

Then there’s the question of token categorization on Heaven, since there are three possible categories that change the benefits for the coin’s creator. These categories and their fees are:

• Creator: gets 1% of transactions. When you apply for this category, actual Heaven admins review your token links and verify that you’re the real creator of the project. In the meantime, your potential revenue as a creator stacks up and you can’t touch it until you’ve been tagged as ‘Creator’.
• Community: whoever launches the coin gets 0.1% of total transactions. This category doesn’t need a manual review and is the right fit for meme coins or tokens from big communities.
• Locked: 100% of the creator revenue goes to $LIGHT, Heaven’s native token which we cover in the next section. This category is designed for coins whose only goal is to extract liquidity and nothing else.

If you flag your token as ‘Creator’ and after review it gets assigned as ‘Community’, 90% of the collected funds are burned at the ‘flywheel address’, a unique address for burning the coin listed on Heaven (a feature every creator can enable for their tokens). The remaining 10% can be claimed by whoever launched the token.

This is how Heaven tries to fix the revenue landscape for people running rug and stop indirectly rewarding them through a per-launch income system.

Honestly, I think it’s a pretty fresh mechanism and one that completely changes how we see a launchpad.

Native Token $LIGHT and the 100% revenue buyback

$LIGHT is Heaven’s native token and plays a central role in its own ecosystem. In short, every bit of revenue Heaven earns goes into automatically buying $LIGHT, and those tokens are then burned. The decision is permanent and hard-coded into the protocol, so the circulating supply of the token keeps shrinking, which pushes its value up over time.

So if 100% of the revenue flows into the coin, what’s keeping the team behind Heaven motivated to keep building? It’s probably that juicy 20% of the supply locked for the team, plus the 10% held by the foundation.

Worth noting: the $LIGHT tokens come with a vesting schedule that unlocks linearly over 2 years (so the full team allocation isn’t fully unlocked until 2027). Nearly 2 million $LIGHT get released every week, and that’s the biggest ongoing incentive for the creators.

The automatic buyback of 100% of the revenue is a mechanism with its own name: ‘The god flywheel’.

Heaven runs its own AMM

Thanks to its own AMM, Heaven doesn’t use a bonding curve or graduation system, like Pump.fun does. There’s no liquidity migration either, because every coin ships with a liquidity pool from the moment it’s created.

What does exist is a hard split once a market cap passes 100k USD. Beyond that threshold, creator revenue drops and tokens move into a special category.

This not only simplifies SPL token creation, it also cuts liquidity migration costs to zero, since the pool liquidity is there from day one.

‘Flywheel’ and token burning

Everything I’ve covered so far sounds spectacular, especially because it breaks the repetitive pattern of Solana launchpads. Well, Heaven has also built a system they call ‘Flywheel’: every token created on the platform lets its creator activate the Flywheel Address. How does it work?

In short, it’s a randomly generated address tied to the token that swaps any other tokens sent to it and burns the main one.

Easier with an example: when you activate the Flywheel, your token generates an address. Anything sent to that address gets swapped into the token in question, and that amount is burned directly and automatically. It’s exactly what $LIGHT does and leads, as the native token.

Protection against sniper bots and MEV bots

Finally, Heaven applies high taxes at the start of a token, decreasing linearly over 6 seconds. This way snipers that jump in the second a coin launches get shut out. In the same spirit, Anti-MEV mechanisms are built in from token launch to prevent ‘sandwich’ extraction by these bots.

What about Heaven Solana Launchpad fees?

We already covered the creator fees, but it’s worth taking a look at the cut Heaven keeps for itself. Even though 100% of this revenue goes into buying $LIGHT and burning it automatically, we have to admit it’s a low percentage under certain conditions.

If you create a memecoin on Heaven and it sits below a 100k USD market cap, the platform takes 1% per transaction. Once the market cap crosses 100k USD, the fee depends on the token category:

• If it’s a ‘Community’ token, the Heaven protocol sets the fee at 0.25%.
• If it’s a ‘Creator’ token, Heaven keeps 0.5%.

To give you a clearer picture, I’ve put together this comparison table with the fees of the main Solana launchpads so we can see the full landscape.

Get your token SPL 2022 and the full supply

Heaven uses the SPL 2022 standard when minting tokens, but the platform keeps the entire supply to seed the liquidity pool. That limits you if you want to run a airdrop, build your own tokenomics, or use the tokens for more complex projects.

If you want full control over the supply, I’d recommend going with our dApp Smithii Tools, specifically the tool to create 2022 tokens on Solana. That way you can customize the token and get it ready to launch your own liquidity pool.

Final thoughts on Heaven

A new protocol or launchpad Solana pops up every single day, especially for meme coins. Most of the time it turns out to be a cheap copy that goes nowhere. That’s not the case with Heaven, which, with a genuinely fresh and sophisticated look, ships disruptive features that point to a new era for token launches.

Only time will tell whether the launchpad Heaven keeps pulling in more users and whether we’re looking at the definitive challenger to Pump.fun. Personally, I think it has serious upside and benefits the entire Web3 ecosystem, plus Solana.

Juan Manuel Sanchez

Crypto writer focused on the Web3 space. Former contributor to the Smithii editorial team.